Thursday, June 13, 2013
Fixing Your Online Mistaken Identity
A common mistake nowadays is having your name confused with someone else's on the internet, especially in a Google search. It is well known that people in today's society search your name or the name of your business to get a better understanding and reviews on Google. This also pertains to job interviews; it is very easy for an employer to type in your name on Google and receive feedback on what type of reputation you have online. Keeping a good name is hard if you do not take the proper precautions and the last thing you would want to worry about is having your good name being mixed up with someone else's who have a bad reputation. Here at Centel Media™ we are all about giving you a good name, and not having to deal with the negative issues that damage your name and your reputation. If you have not done so already make a unique url pertaining to all your accounts especially ones pertaining to your social media. This is extremely helpful when it comes to having a common name, and this way you would not be mixed up and have this identity crisis that has become more and more relevant in today's world. Even if your name is not of common status making this unique url will help differentiate yourself and make your particular name stand out. It is well known that you do not want to blend in with the pack when it comes to wanting to expose your name or business. Being different is what is going to attract people and ultimately help your online reputation. The last thing you want to do is sit back and let all these negative reviews, comments, and mistaken identities take fold. Take action and improve your online reputation.
Wednesday, June 12, 2013
Building From the Ground Up
You worked hard to build your business and now you want to
enjoy the success that came with all the hard work, sacrifice and dedication.
But you might come across a problem that threatens your business and its online
profile.
When you build your business whether it is online or brick
and mortar you make sure that your foundation is strong so that it cannot be
taken down or easily taken down that is. Your business is a reflection of you
and how your foundation is as a person will translate into the makeup of your
business. When you come across a negative comment about your business it is
almost like someone insulting you as well, like I said your business is an
extension of you. Your foundation plays a major part in your business ensuring
that it can make it through tough times,
if it is weak then you won't be in business for to long because you will find
yourself having to constantly go back to ground floor and do repairs to your
foundation. If your company is not properly built to stand up against a
negative reputation then as a business owner you will find yourself constantly
on that ground floor. A strongly built company will be prepared to defend
itself against any attack whether it comes from any type of customer forum to Social Media networks such as Facebook and Twitter. Building your foundation will take
teamwork you can't do it by yourself, it's not that you are unequipped to but
as a business owner your efforts need to be put more into your operations. Also,
as a business owner you will feel obligated to respond back and defend your
business which is very noble but not smart for business.
That helping hand comes in the form of Reputation Management
which helps with you building your foundation. What you are unable to do with
your online profile a Reputation Management company like Centel Media™ steps in
to help make sure your strong in all aspects of your business. With Centel Media™ in your corner as a business owner you should feel at ease knowing that
any attack against you is being dealt with and your company can continue to
operate in a positive light. How you build your company from the ground up will
determine if your company will succeed having Centel Media™ help you will can
determine if your company will last.
Who's Talking About You?
In the global world we live in there is no way to that you are going to make everyone happy though you may try to its just impossible. All customers want to feel like they are number one and as a business owner you want to make them feel that they are. The moment a customer feels slighted or like they are being treated like second rate customer you are in for a world of bad press, especially if those complaints are coming from some customers that have been doing business with you for a number years. A negative reputation will spread faster than a positive one and as a business owner you will find yourself asking the question who is talking about me now? This questions should never have a negative tone to it but unfortunately it does even the best companies have negative reviews. But what are you going to do about these comments, you most certainly cannot sit by and assume that they will just pass over if you do you are also watching profit pass by to. Like I mentioned before we are living in a GLOBAL society which means I can complain about a company in the U.S. and someone in England could read it. Now it might not deter them from doing business with you but my complaint will be in the back of their head, and if they come across the same issue that I did then now you have a negative reputation that has gone global.
What you can to alleviate this is protect yourself by hiring a Reputation Management firm that will completely transform your company's online profile taking it from the bottom of the barrel to the top pack. Without this you can begin to countdown the days that your business has left to operate because you won't be doing business for long. As a business owner you must take advantage of a Reputation Management firm out there, in fact I would suggest being proactive it will allow you to get a head start on any online business repair that is in your future.
Stand Out and Stand Above All
All businesses are different but they all look the same, to
avoid following this trend you as a business owner must find ways to stand out
among a crowd and find your niche in the world of online business.
Now that you have your business up and running the next step
is to attract customers that will begin to do business with you online. If you
are a brick and mortar store the transition shouldn't be hard for most of your
customers. In fact in today’s tech savvy world one could say you need to put
more focus on you online business to connect with those who cannot shop at your
store in person. But what if you are just beginning the transition to online
business it can be overwhelming to see your competitors have already beat you
to the punch and are firmly entrenched in doing business online, What do you
do? While taking on this enormous task on your own would be your first thought
you should ask yourself two questions, How effective would I be? and Can this
time be spent more focused on my business operations rather than having to
spread myself thin trying to situate my business online. The answer to the
first question varies on your knowledge of technology in some aspects, the
second answer though is a simple one. If you are spending time trying to
establish yourself online you are seriously taking yourself away from other
parts of your business that may be more important. Don't get me wrong all parts
of your business are important but its best to leave some things to a more
knowledgeable company that has more experience and can bring out the best in
your company while you can focus on other parts of your company.
That leaves you in a good position to hire a strong onlineReputation Management firm such as Centel Media™ a company that is dedicated to
helping you build from the ground up. From domain name registration to
establishing yourself on Social Media networks Centel Media™ does it all. It can
be very hard running a business there are so many things that you need to be
aware of that if you’re not can cost you big time. But with a strong company
like Centel Media™ working for you, you can rest assure that your business will
prosper and succeed in whatever sector it is in.
How to Deal with Twitter Hackers
With today's technology there are a lot of problems that could go wrong with your reputation online. One problem that should be addressed and handled the right way is that of Twitter hacking. Your online name and image could be damaged in the manner of seconds, but you should not panic, and instead take a look of these steps that should be taken if you encounter with this type of situation.
When you finally notice that your twitter account has been hacked there is of course a sense of panic and fear, this is normal but you must remember to take a deep breath and do not act out of emotion. Acting of emotion is not rational thinking and by doing so you will only make the matter worse.
The next step is to gain control of your Twitter account by answering questions pertaining to your account, if this is not enough then you should contact a professional in customer service whom will help. The people in customer service are there to help and you must remember and take advantage of these services.
The next step is delete the tweets that were falsely made and caused damage to your account. Sometimes deleting tweets is all you need to do in order to eliminate the problem, but other times you will have to inform your followers about the hacking. Remember, you must deal with the situation with extreme care, how you deal with situation in this stage is a big indication on what kind of recovery you will make.
Every business owner should be prepared to encounter these kind of problems with social media networks. If you do not think you are prepared to deal with this type of situation or you do not want the stress on thinking about other people hacking your account, you should hire a professional that will deal with all the problems that come up.
When you finally notice that your twitter account has been hacked there is of course a sense of panic and fear, this is normal but you must remember to take a deep breath and do not act out of emotion. Acting of emotion is not rational thinking and by doing so you will only make the matter worse.
The next step is to gain control of your Twitter account by answering questions pertaining to your account, if this is not enough then you should contact a professional in customer service whom will help. The people in customer service are there to help and you must remember and take advantage of these services.
The next step is delete the tweets that were falsely made and caused damage to your account. Sometimes deleting tweets is all you need to do in order to eliminate the problem, but other times you will have to inform your followers about the hacking. Remember, you must deal with the situation with extreme care, how you deal with situation in this stage is a big indication on what kind of recovery you will make.
Every business owner should be prepared to encounter these kind of problems with social media networks. If you do not think you are prepared to deal with this type of situation or you do not want the stress on thinking about other people hacking your account, you should hire a professional that will deal with all the problems that come up.
Blogs Help Your Reputation and Here Is Why
It is common for a successful business to do everything
right and still have the reputation that he/she does not want. This is due to
the negative comments some people make, or other rival companies simply bashing
your name on chats and other sources of communication through the internet. If
you are experiencing such problems then there is a need to reestablish your
reputation, and creating a blog the right way can help fix this problem.
Creating a Blog
If you do not have a blog you should create one because it
is extremely important and ideal to help your online reputation. This is
especially true when negative comments are over shadowing your business.
Writing a blog that relates to your business is one route you can take, or can
you write blogs you feel passionate about. You must remember to be original and
not to plagiarize because if you do that is the first thing that is going to
come up on google search, and further hurt your credibility and most
importantly your reputation.
Being committed and posting new information and content to
your blog every day is extremely important as well. Doing this for a long
period of time is only going to help your online reputation. Tumblir,
Wordpress, and TypePad are great do it yourself blogs that are available, and the
best way to take advantage of this is to use all the tools that are accessible
to you. Filling out the most information out of the blog is beneficial to your
readers, and it is the best way to connect with them.
Setting up your blog with Google+ for example is a much
recommended service that you should take in trying to repair or sustain your
online reputation. Google+ lets people vote on your blog, and the more votes
you get helps your blog to be rated in higher in search engines on the web.
Linking up your blog with Facebook, Twitter, etc. are also beneficial because
you get more eyes on your blog and thus enriching your online reputation as
more and more people are reading about your blog.
The content in your blog is of course the most important,
writing humorous thoughtful blog posts will help you sustain and gain loyal
readers. These people will tell others about your blog and expanding to areas
that will be beneficial in the long run. Using keywords that people used
negatively to hurt your online reputation should be used in your blogs so that
it will show up first rather than then the negative comments people have made
about your business.
When your blog is successful, and you have given the time
and effort in order to do this will help your blogs to be in the first page of
Google. This will help eliminate the negative comments about your business to
be moved further down the page. Remember that blogging is extremely important
in promoting your online reputation.
Summary: Your online reputation is a very important factor
that should never be ignored. Writing blogs in a consistent basis will help
sustain and improve your online reputation.
Tuesday, June 11, 2013
You, Yourself and the World
The internet world goes far beyond what you see online when
you are searching your favorite company, what you may see can be totally
different from what someone searching the same site 5,000 miles away might have
come across their computer screen.
Having your company's presence in all parts of the world is
very important to your brand and most important your profit. As a business
owner it is imperative that you relate to your customers not just in your home
country but your global customers as well. All needs are different no matter
where you go and if you are not doing your research and finding out how to
relate to your global audience you are digging yourself a deep hole to get out
of. How you market yourself is very important as well as being sensitive to any
ad that might be offensive to that country, having a team of dedicated
professionals who know how to target a region properly without offending
anyone, that is difference between being able to business on a global scale and
not just limiting yourself domestically. Physical marketing is only half the
job, I'm sorry to inform you that the way your company is marketed online is
just as important. When you visit a multinational businesses website you are
given options on what region you live in and what language you would like to
have translated to you. This is an example of great marketing as well as
customer awareness, if I like a company in China but their website is only in Chinese then that
company has just lost a customer because of their inability to relate to me so
as a customer, I now have a negative perception of that business. If I choose
to I can complain online which will lead to that company having an negative
online reputation. When that happens Centel Media™ is called on to help repair
your online profile so that you are making sure that all customers’ needs are
met whether global or domestic.
Having a great Reputation Management company such as Centel Media™ working for you will guarantee that your company can restore its online
profile back to respectability but you must keep in mind that in order to keep
it that way you have to consider all of your customers’ needs not just the
customers you are close proximity to.
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