Building a hotel is a major investment that will take a lot of
money and most certainly a lot of time to construct. As an owner you want to
make sure that when the project is finally completed and is up and running your
customers have to make reservations months in advance, but in order to do this
your hotel needs to have positive reviews that will persuade potential
customers that they will love their stay.
With building any business you can rest
assure that if the time and effort is put in that it will most likely be
successful, and lets not disregard the funding either which is very important.
But all sectors of business are different and have unique ways of operating and
making profit. In Hospitality you can say that a majority of their business
travels word of mouth from guest to guest. Hotels are one of the few businesses
that thrive off of customer promotion meaning that if a guest enjoyed their
stay at the hotel they are more than likely going to suggest that same hotel to
a friend or family member.
But even before the word can get out you
as the owner should make sure that you are providing the most outstanding
customer service that is imaginable. While not all hotels are going to be
luxurious and prestigious there is nothing wrong with giving service like one.
If you give exceptional service you will find that your hotel will soon be so
in demand that people will have to start making reservations many months in
advance. It may be stressful and problematic but it's a problem that you
wouldn't mind having.
On the flip side of that terrible service
will keep your electric bill high because your vacancy sign will always be on.
Bad service will show up on every review site, Google search and just about any
other place that you can imagine. It is your responsibility to make sure that
doesn't happen to your hotel because it can have a very damaging effect on your
reputation.
Speaking of reputations as I mentioned
earlier hotels are unique, when someone is planning a trip they first search
the internet before anything. If your hotel has a negative reputation when it
is searched you can best believe they won't be reserving anything in your
hotel. As an owner you should always make sure you have eyes everywhere
monitoring what is being said about your hotel. Investing in your hotels online
Reputation Management can make all the difference in the world.
If you own a hotel you are probably too
busy to monitor yourself so you should then seek out a professional online
Reputation Management firm to help such as Centel Media. Centel Media can help
you take back the positive reputation that you once had and keep you on that
track. You will get full service coverage that also includes keeping watch of
your online profile just in case it does come under any negative attack that
may try and make its way back to you.
Protecting your investment is the most
important decision you will have to make in your business career. Protect it
the right way and it also will be the easiest decision you had to make.