Rehab for Your Business

What if there was a way to press the reset button for your businesses online reputation, maybe it has gotten to the point of no return and you cannot continue to do business with the reputation you have now. Customers are slowly pulling away from you and your losing profit every day you operate. What do you do? Where do you go? I know a place that can do wonders for this type of situation, in fact you might have heard of them. An online reputation management firm would be the best decision you have ever made for your company's longevity and image.

Trying to repair the reputation of your company on your own is a disaster waiting to happen. Reason being in all likelihood you don't know what you are doing, you can't just assume it is just like running a business it is the total opposite. You're probably very inexperienced in a situation like this so it is best that you leave it to the professionals who can not only rehab your reputation but have you back to all-star form in no time.

You must first recognize the problems that have brought you to the point of desperation and fear that within a year you might not be able to have a business to own. I say this because taking note of the mistakes you have made is a lesson if you learn from them. Learning from your mistakes can help your business grow but most importantly help you grow as an owner.

 If you don't learn from your mistakes you are doomed to repeat them and the repercussions this time will be worse. When you hire an online reputation management firm it is important that you work in conjunction with them that means if they are working hard to repair your reputation you should be working hard to maintain that level of respectability. It is a team effort one side cannot just do all the work while the other sits by watching.

Now that we have the fundamentals down you are at the most important part of this journey and that is picking an online reputation management firm to work with. Now there are many firms out there and each claim that they can do wonders for your company and so on. But what you should be looking for is a company that has results to back up that claim. Results are what matter in this day and age we all can talk but it is about getting the job done, who has the resume to back up their claims.

Now that about 75% of your list has been eliminated you are down to a chosen few, one company on that list stands out and above all when it comes to online reputation management and that is Centel Media™. Centel Media™ has the resume to back up its claims along with the products and services to get your company back to its winning ways.

Keeping Up Appearances

In today’s world where nothing is promised and individuals change their mind at the drop of a hat it is important that you make sure your business is keeping up appearances no matter what. There could be internal turmoil but that should never make it to the public. Keeping all problems in house will keep your business out of the public eye for the wrong reasons. But while you are doing that make sure you are fixing the problems so they don't spill over and become something that jeopardizes the integrity of your business.

Customers truthfully are not concerned about what problems you are going through as long as you can provide them the services that they have been getting and paying for. It may seem a little mean but you are in business, if a customer owes you a bill you might have some type of sympathy for them but you still want to collect your fee. Though you would like your business to be just as strong on the inside as it is on the outside that is often not case.

It has been said happy employees make a happy company. I am a big advocate for keeping workers happy because their unhappiness will more than likely spill over onto their dealings with customers which is very bad for business. When the message of unhappy workers gets out to the public your company will be looked at as an unstable business that harbors a negative environment which consists of unhappy workers.

It is more important than ever to make sure your employees are not only happy but the culture and environment that you have provided them gives off such an aura. Even if they have trouble in their personal lives when they come to work it should be a chance for them to get away for a period of time. Employees are an image of your company and you want them to be as pleasant and courteous as possible so that image remains as positive as possible.

As a business owner it is important to make sure all areas of your business are on the same level and functioning like a well-oiled machine. Any disruption should be taken care of in house quickly and quietly never making its way to the public so it can be unceremoniously dragged through the mud and picked apart.

Even if we never get to see the inner workings of your company if you portray a strong image of it on the outside and keep products and services top notch, it will keep you in business for a very long time.

What Not to Do With SEO

Optimizing your website's search engine capability can be a hassle and often times websites make simple mistakes that prevent better results. To improve your SEO, you must be aware of what mistakes you are making before you can truly flourish on sites like Google. Simple errors such as ignoring your website's potential in social media, failing to write the right material and not branching out all lead to dysfunctional SEO.

It's a no-brainer for modern websites to include links to social media with the sheer number of people using sites like Facebook and Twitter. But many websites continue to fail at adapting their material to the socialmedia format. Short and sweet is the key to all social media sites, so in order to attract viewers from such sites you must carry this advice over to your website as well. Always write material with social media in mind, especially the headlines and subtitles.

Whatever the topic may be, content posted on webpages must include ways to attract the outside audience. The more people who respond to your content, the better your results on search engines will be. This may seem like a tough task, and it generally is, but if you do your best to write material that forces other people to respond, then the more luck you will have. To achieve this, your content must have a unique edge that others will feel compelled to write about themselves, and thus need to link back to your own website.

Of course, you can't always hope for people to just flock to your website on their own. It takes a little effort on your part to visit other people's websites and blogs to gains some attention and cross-traffic leading to your site. While you are doing your part simply through the act of commenting, it often takes a bit of creativity to attract a larger audience. Stay positive and respectful to the owners of the sites or blogs you comment on and try to add something new to the conversation generated by the sites' content.

SEO requires a lot of work and consistency in order to move up on the results page. If you need help with this for your website, consider Centel Media™. They offer SEO service through Google AdWordsOptimization, along with general website design services, domain nameregistration, blog creation and social media page design and promoting.

By Matt Shaffer,

Creative Writer,

Centel Media™.

The Price of Fame

When fame comes knocking at your door, it's hard to refuse. Fame leads to new opportunities and thus new ways to make some cash. However, as with anything else in life, fame comes with a price to pay. No matter how far back your fame had started, it seems like it often has a way of coming back at the most inopportune of times. In order to prevent fame from spoiling your life, it is necessary to understand how the Internet plays its role in the spreading of fame's negative consequences and what you can do to curb them.

With the Internet age came a severely restricted sense of privacy. Things that used to be done free from the public eye have suddenly become incredibly hard to keep personal. Now, in addition to the growing number of paparazzi, nearly everyone carries a smartphone with picture and video capabilities, meaning more opportunities for embarrassing personal information to be uploaded online and spread like wildfire. Obviously, it would be nice to live a perfectly clean life, free from incident that would be controversial so that nothing bad could ever be caught on camera, but we all know that is impossible.

It is easy to see the repercussions of fame, because all you need to do is turn on the TV. Countless celebrities have been judged harshly for nearly every action they take, no matter the intent. No matter how hard you try, there's bound to be some bad publicity to leak out. So, the first key to battling the ugly parts of fame is to keep your head above water. Don't take every comment or opinion personal, because if you do, you'll drown. It's essential to take the high road and let the naysayers look like the ones who should be embarrassed.

The second key to staying ahead of the negativity is to take action in suppressing the articles, videos, reviews or images that may make you look poorly. With virtually the entire online world revolving around search engine results, controlling what shows up first after a search about you can make an enormous difference. A professional firm can be hired to deal with such problems by pushing more positive articles, videos, reviews or images higher up the chain of search results, burying the negative ones deeper below the surface. Of course, nothing can be truly removed from the Internet, but staying on top of the problem is the best option to fight back. If this is an area you need assistance in, Centel Media™specializes in these services and can improve your image online.

Although fame can be overwhelming and at times bothersome, keeping these tips in mind will help you battle back against the bad repercussions of fame and enjoy the many benefits that come along.

By Matt Shaffer,

Creative Writer,

Centel Media™

Facebook: What You Can Do to Aid Your Business

The social world of Facebook allows for plenty of opportunity to connect your business to the public through the appeal of your Facebook page. Its design, what you post and the number of likes you manage to gather all have an immense impact on how far and wide your Facebook page can reach, and thus how much you can expand your business. If you wish to catch the eye of potential customers through social media, then Facebook is a good place to start. Following a few simple guidelines, you can build a Facebook page that not only represents your business, but what makes your business one of a kind.

As in any other endeavor online, webpage design can mean the difference between success and failure. A potential customer will accumulate his or her first impression through the design of the first webpage they come into contact with. A page that emits a pristine, professional feel gives your business a distinct advantage that will instantly place your business ahead in the race to gain clientele. Facebook is no different, so make sure that your Facebook page lives up to a professional standard that reflects your business. If this seems daunting and difficult to achieve on your own, Centel Media™ offers services in social media page design that can drastically improve your business's appearance on Facebook.

Beyond the general appearance of your page, the content you post on Facebook becomes critical in keeping your potential customers interested and engaged in what you offer. This is the time for a little creativity. Of course, you want to give your page viewers the overall gist of what your business is about and the service/product you supply, but in order to separate yourself from your competition, it is key to think outside the box. Write short, catchy posts that can catch viewers' attention while also pointing out aspects that defines your business and shows off what makes you unique. Using videos or other forms of media to connect to your audience couldn't hurt either.

The final keys to Facebook success are likes. Likes are often the string that links your page to a wider audience. When one user likes something on your Facebook page, that something becomes planted on that person's timeline and thus viewable to all the friends of that person. So, even one like can result in dozens of more page views from the friends of that individual user. And we all know that page views result in a greater chance of landing new clientele. What can be difficult is gathering these likes in the first place. If you are having difficulty getting likes for your business, consider Centel Media™ social media promoting services.

Social media can generate new and exciting paths to take your business, and if you make the right choices in how you approach Facebook, your business will surely grow.

By Matt Shaffer,

Creative Writer, 

Centel Media™.

Turn Those Negative Tweets Around

With the proper approach, Twitter can be a great asset. No matter what you may be using Twitter for, be it business or personal use, tweets represent you in the public eye. Now, any tweet with the mention of you or your business may generate more traffic, it can also bolster or break your reputation. Handling your Twitter account with this in mind can change your Twitter problems around and give your interests the center spotlight.

With the immense number of people on Twitter, there ought to be a group of users with malicious intent regarding you or your company. What you say via Twitter, no matter what is tweeted, can be accompanied by negative reactions. Understanding this part of Twitter culture can help you be aware of the consequences. The ability to hide those detrimental tweets will prevent the spread of negative reaction revolving you and your interests. With these obstacles removed, you are given the freedom to push whatever information you desire to the public and allow positive tweets and retweets to be connected to you and your Twitter page.

However, suppressing these negative tweets comes with a price. While it certainly helps keep your interests on the front lines, it also prevents you from getting a grip on what you've done that instigated the negative reaction in the first place. This is where understanding the public's view of you comes into play. Be sure to take the time to get a better understanding of what the public thinks of you or your business and adapt the necessary changes.

Negativity comes in many different shapes and sizes. Whether it is through offensive language or hurtful opinions, tweets with negative elements should be caught, identified and tracked so that further non-constructive tweets can be curbed. Being notified in a timely manner when such tweets are found can make an enormous difference in preventing further damage. Remember that appearance means everything to you or your business's interests and any destructive tweet could grow into a bigger problem if not dealt with.

It may seem like all of this is a lot and incredibly difficult to handle alone, but online reputation management firms like Centel Media™ can help with page design and promoting so that you can focus on improving the necessary aspects you desire. With help in your Twitter dealings, you or your company can focus on spreading out and reaching new and exciting opportunities.

By Matt Shaffer,

Creative Writer,

Centel Media™.

What Online Reputation Management Can Do For Your Hotel

Hotels offer services that require an appearance suited to the delicate tastes of incoming clientele. If a hotel is perceived as dirty or lacks good customer service, then the chances of a prospective guest choosing this hotel is dramatically decreased. With the hotel industry crowded and competitive, it takes a solid appearance to entice potential customers towards your hotel. With most hotel bookings done online, managing your hotel's reputation across the channels of the Internet has become essential.

When searching the web for a hotel to stay in, travelers often land on websites designed to compare all the different hotels in the desired location. Obviously, there are several factors that a client will look into to make his or her decision. How much will my stay cost? Can I get two beds? Is breakfast complimentary? Each of these questions is important to address in the information your hotel provides to each comparison website. These elements may be difficult or even impossible to change depending on what your hotel offers, but that doesn't mean you have nothing to help entice your clientele.

The comparison websites are always equipped with a comments and reviews section that allows past customers of your hotel to speak their minds on the experience they had while staying as your guest. These reviews have just as much importance to your hotel's appearance as any of the questions listed above. And better yet, online reputation management firms like Centel Media™ can help your hotel handle these comments and provide you with honest, respectable reviews that will aid in highlighting your hotel's unique strengths. Placing these strengths front and center gives your hotel an extra advantage in grabbing your potential customer's eye.

With as many hotels as there are, finding those unique elements that separate you from your competition is one of the most important pieces to improving your reputation. What's even more important is knowing how to show off these strengths. Using the proper approach, your hotel can brag about what makes you different, comparing your strengths with the weaknesses of your competition. The uniqueness of your hotel will offer a compelling argument to your customers that will stick in their minds and make your hotel memorable. Luckily, Centel Media™ offers a chance to make these goals a reality, and gives your hotel the opportunity to grow.

By Matt Shaffer,

Creative Writer,

Centel Media™.