Thursday, August 29, 2013

Refurbish Your Online Real Estate

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
Real estate is a business that relies on trust. A potential buyer or seller is placing a lot of faith into the hands of an agent who they believe will help them secure their future. No reasonable client would judge an agent based solely on how they appear in their profile picture. They would research their licensing, credentials, current listings, and previous client reviews, all in order to ensure they're making the right decision for themselves and their family. If a real estate company or agent wishes to ever gain the favor of potential buyers and sellers, they need to reassess their online reputation. With most people seeking the Internet to research agencies, a well-established online presence is crucial to gaining the business of new clients.
There are a few things realtors can do to manage their online reputation:
1. Invest in domain names. An online reputation can benefit greatly from multiple, recognizable domain names. And the more you acquire, the better. Don’t just limit your options to YOURNAME.com, use other variations of your brand name and make sure to establish the .net and .org options as well. Even if you don't use all of them, it’s an easy way to spread the presence of your business.
2. Build online authority with blogs. Online reputation is not strictly developed by your customers. By maintaining a blog, you can illustrate to site viewers just how much you know and how proficient you are in your field. Hiring a professional company to create these blogs can seem like ‘cheating,’ but in reality, an online reputation management company can be the bridge between you and your potential clients. Maybe website design isn’t your strong point, but that's no excuse when your real estate business suffers because your blogs are poorly presented.
3. Know where to get connected with interested customers. Each industry, including real estate, has its own community. There are sites specifically created for people who want to discuss topics regarding real estate, providing others with relevant information to help them make good decisions. Research the sites most prevalent to your brand. Get connected by uploading as much information as possible about you or your company, and update it often.

Centel Media™ has services that can benefit any real estate business. If you want to know more about these services, such as blog creation, website design, domain name registration and search engine optimization, follow this link: http://www.centelmedia.com/products--services.html

Real estate businesses can find hidden value in their websites by simply changing the way they're presented online.

Fighting Back Against Negative Imagery

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
Today, images can be captured instantly, and within seconds, uploaded and spread across the world. We tend to overlook the influence of inappropriate images posted online. They have the potential to harm our reputation, along with all those we are associated with. As a professional, you need to be especially mindful of images that represent your brand and stay vigilant in protecting your interests from others who wish to exploit you through negative imagery.


In some cases it may not be too difficult to remove embarrassing images connected to you or your brand. In fact, it may be as simple as asking one of your employees to remove something from their Facebook page. However, in other scenarios, the image may be legally protected. If this occurs, your chance of getting it removed from its source weakens, in addition to the incredibly taxing process it all soon becomes.


When left untreated, negative images can harm your brand reputation. Those images could end up as the first result that appears on a search engine, the first impression of your brand that potential customers will see. With such a first impression, customers will judge you or your company unfairly and be steered in the direction of your competitors. Any random individual or competitive corporation can take a damaging image and spread it publicity. You want these images taken down so potential clients don’t confuse your business for something other than its true purpose.


There are many solutions offered by companies that specialize in these situations, readying you for combat against potentially threatening images. Centel Media™ offers a negative image suppression service, which fixes these problems for you, so that you don’t have to handle them alone. Our team of experts will not only suppress the negative image, but flood the Internet with positive images as well, in order to redirect the focus.


Centel Media™ can also trademark an image for you. By trademarking an image, we make sure that no one takes an original image created by you or your company and uses it without your consent. When you put your time and effort into creating something, the last thing you want is for someone to take it away from you.


Take control of your brand reputation and your brand image, remove unwanted images from search results and provide positive media to your audience.


If you want more information about Centel Media™s negative image suppression service, follow this link: http://www.centelmedia.com/negative-image-suppression.html

Tuesday, August 27, 2013

Don't Sink, Stay Afloat with SEO

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
Unless you've lived under a rock for the last few decades, then I'm guessing you know the importance of an online presence. If you have a business that's reliant on a website, the search engine becomes your lifeline, securing a safety net that will save your business from drowning. The further your business falls down the rankings of search engine results, the deeper you sink.
Let's say your business is a bicycle shop. If I entered "bicycle shops near me" into a search engine, it would provide me with a long list of business similar to your own, and this list will only grow depending on the size of population in the area. Searches similar to the example I've given are perhaps the most critical in the success of your business's online site. Ensuring a safe spot on this list can be incredibly difficult, and without proper guidance, will end up ruining a promising opportunity to expand your clientele.
Search engines have such a profound impact on businesses, that many implement SEO strategies, lease pre-optimized websites, and invest in keyword advertising. With a competitive market, companies seek any and all options to move their search engine rankings towards the top. Many businesses, especially small ones, fall into the trap of thinking that search engines aren't necessary and that word-of-mouth and foot traffic are all you need to thrive. But, what recent economical woes have proven, is that those aren't enough anymore. Why sacrifice a potential customer base, simply because you've failed to develop your online presence?
What many businesses may not know, is that you can manage how you appear on a search engine. Results often come with the misconception that they are random and out of one's control. However, these perceptions are false. Companies like Centel Media specialize in optimizing your search engine results so that your business is represented fairly online. Their services promote your website for you, so that you don't have to get lost in the confusion of search engine optimization.
A high search engine result will bring hordes of new customers to your business, a simple fix that could give your company's appearance a jolt. With Centel Media's search engine optimization services, your business may find exactly what it needs to rise above the waves. If you want to know more about SEO services provided by Centel Media, follow the link below:


Courtney Fisher
Staff Writer
Centel Media

Monday, August 26, 2013

Protect Your Company From Bad Break-Ups

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
When relationships end, it can be messy, especially if either party is walking away hurt or angry. Anger can inhibit the thought process like a drug. Adrenaline is pumping, nostrils are flared, and people start to react in unpredictable ways. Mostly, these feelings of hurt or anger manifest themselves into poor choices, choices that have consequences long into the future, long after the anger has subsided.
Revenge is a common response during moments like these. It’s human nature to attempt to ‘get even’ in order to alleviate our own pain. It doesn’t matter if it’s a personal or professional business relationship, or why it ended and who ended it. Both parties are in a vulnerable state, open to the possibility of revenge.
Ending business relationships, such as firing an employee or terminating a customer's contract, could alleviate problems for a company. But, it can also cause an unwanted backlash of anger and revenge from the employee or customer. Of course, you should never feel obligated to keep employing or doing business with such people. What you need, is to be prepared and able to handle their reaction.
The consequences of vengefulness in business can result in massive turmoil. Slanderous messages towards or about your company can appear in inboxes, social media platforms, television news, radio, and print. Depending on the depth of disgruntlement and hostility of the employee or customer, this could continue for months and seriously impact the reputation of your company.   
Although negative customer comments or reviews can be harmful, slanderous comments from former employees can be worse. These employees have inside knowledge of your brand. Like a cat burglar with a set of blueprints, a disgruntled employee knows the layout of your company, all the weak and vulnerable areas to attack. Managing this type of ‘break-up’ and reputation breach can be difficult if you don't know the steps to recovery.

When these type of revenge tactics present themselves online, they will harm your online reputation. For any online business, taking quick action to curb negative, slanderous comments must be a top priority. Such situations deserve the attention of professional internet reputation management services. Companies like Centel Media™ can restore your brand's reputation and corporate image with services tailored to address your specific needs, concerns, and goals.

Friday, August 23, 2013

Adapting to Your Reputation Needs

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
You wouldn’t shop at a hardware store when you needed new dinnerware, and you wouldn’t visit a flower shop hoping to find toothpaste. Choosing the right type of store is common sense, but what if you did and ended up with a product below your standards? Like if you went into a clothing store only to find jeans of the wrong fit, color or size. Would you still buy them? They're close enough, right? Or would you hold out, go to another store and find something that meets all your expectations, not just a majority of them.
When searching for a specific product, it can often become tedious and frustrating, especially when we don't have much time or are constrained by finances. When we're limited, we end up settling for something that comes close to meeting our needs but lacks in some way. Brand Reputation Management Software works similarly to the jeans in the clothing store mentioned earlier: a product designed to “fit” hundreds of different company shapes and sizes, molded vaguely enough to work with every company. These programs are built on data collection and analysis, advanced algorithm for auto-categorization, associating keywords and common terminology to monitor your brand's presence in social media.
The problem here is that each industry and each individual company have their own unique language related to their specialty. Realizing the specific needs of each individual industry and company, the best brand reputation management firms don't wait to take the initiative in programming new words and customizing key phrases into their software, all to broaden the pool of data collected.
Monitoring collected data is only one element in the detailed and intricate process of managing your online reputation. Before your brand can be monitored, it must be established. Creating a solid foundation for your brand name is essential to the success of your online reputation.
If you're looking to increase brand visibility and online reputation, you should want to stand out from the crowd, not ‘fit’ into a computer program and predestined mold. Don’t settle for a company that only meets some of your needs and only fulfills most of your expectations. At Centel Media™ we work individually and specifically for you or your company and include keywords that describe your expertise or product.


Online reputation management should be detailed to your specific interests, not for a generalized whole.

Thursday, August 22, 2013

Things To Consider Before Sending That Email

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
Emails present a golden opportunity to engage or extend a relationship with potential or pre-existing customers. It also gives a business the chance to anticipate and answer questions about their products or services. But beware, emails may become a source of damage to your brand's reputation.
In both your personal and professional relationships, when communicating by email, there are numerous things to include or avoid.  Obvious suggestions like spelling and punctuation are to be reviewed before pressing send. But, there are some more meaningful aspects you should double check before bidding farewell to your latest email message.
1. Value the long-term relationship
It may be tempting to take short cuts in your correspondence, especially if the recipient is unknown. But, each online interaction is an opportunity to invest in something positive. Ask yourself – does the content of my email keep the conversation going? Does it positively reflect my interests?

2. Value your reader
Don’t be patronizing or talk down to your reader; they may not be an expert in your field, but they could lead you to future clients or connections to other business contacts. On that note, if your reader is a bridge between you and potential contacts, don’t abuse their position, be respectful of their individuality.
Do a little research to be mindful of the reader’s situation and current state; this may be difficult if your reader is unknown, but you can imagine your target audience and build a conversation from that starting point. For instance, if your reader is associated with a specific company, it would not be a good tactic to rave about their competitors.



3. Clear the way
Your job as author of an email is to be like a talented tour guide, pointing out relevant architecture to a tourist. Speak clearly and directly with your reader, don’t use jargon and slang that will trip them up along their journey.


Check these three points prior to each email to ensure you keep things coherent and meaningful for all parties. One email can set the tone for all future exchanges, don’t let an opportunity go by due to negligence on your part, spend the extra time to review and edit your emails, it will certainly pay off in the long run. Remember that all written content is a reflection of you and your business.

Wednesday, August 21, 2013

LinkedIn Proves The Importance of a Social Media Presence

: Centel Media, www.centelmedia.com, centelmedia.com  Online Reputation Management, Online Reputation Repair, Remove Rip Off Reports
I began scouting colleges and universities five years ago, only five years, and in that time I selected undergraduate and graduate programs through meticulous research, index cards, and color coding. Of course, the internet provided a great deal of information, but there was no personal interaction, the closest I came to really finding a true feel for a potential school was through the standard tours on campus or when I read each school's marketing materials that came through the mail in bulky envelopes.
Having recently experienced the process of selecting a school, I am both excited for the new ways students can reach out to schools, while also envious that it isn't me who can reap the rewards. Not only do they have the perks of social networking sites such as Facebook and Twitter, where they can connect with and follow the school and its alumni, LinkedIn just announced a revolutionary networking feature: ‘University Pages.’
University Pages allows schools worldwide to present themselves and connect with their future students, similar to how business professionals already connect with future clientele and employees. The real game changer here is not the development of a new page or flashy new service provided to schools, it's LinkedIn new membership policy that allows users as young as 13 to join the site to help plan out their future.
This is a marvelous strategy that produces double the rewards. Since its release, 200 universities have created their page on LinkedIn and this number will continue into the thousands in the coming weeks. With a membership base of 240 million users, that number will increase exponentially when you take not only the future students into account, but parents, educators, and all other parties related to the interests of academics.
What the young, up-and-coming students in the world should take out of all this, is that the importance of social media is continuing to gain steam. No longer is social media geared towards personal networking, but has since become a connection to every aspect of life. Now more than ever, it's crucial for everyone to keep their social media presence in mind, both in preventing possible embarrassment and highlighting what you can offer to future schools or professions.
If you need help crafting a presence in social media, consider Centel Media™. Their services can help you build a platform in social media that can expose your potential to the world.
LinkedIn's new 'University Pages' feature exposes the increasing importance of building a positive social media presence.