Monday, February 10, 2014

Philip Seymour Hoffman's Final Legacy

Philip Seymour Hoffman, a much beloved and award winning actor, dies to a heroin overdose, and the media explodes in a contradiction of sorrow and contempt for his passing.


Once again, we’ve watched in sorrow as another supremely talented and much loved celebrity has succumbed to the depths of drug addition.  Philip Seymour Hoffman, an oscar winning actor, was found dead in his apartment from an apparent heroin overdose. He was only 46, recently acting in such films as Capote and The Hunger Games, and should have been been enjoying his success.  But he wasn’t.  Any celebrity death resulting from drug addiction erupts in controversy across the internet; responses to his death have varied from anger at glorifying a drug user to honoring his life and work. Centel Media™, an online reputationmanagement company, works hard to offer services such as Negative Article Suppression that would allow Hoffman’s true legacy to shine through.  Centel Media™ offers these types of services to anyone who needs them, high profile celebrity, businesses, or anyone concerned with online reputation and caters it’s strategies depending on individual needs.


Perhaps the death of such a well-know person and the amount of people his work has affected will raise some awareness about the devastating and uncontrollable effects of drug use.  It also gives insight into what makes people truly happy.  Hoffman had achieved such rare success: a successful acting career in Hollywood built out of pure talent and hard work.  He has taught us that achieving personal happiness isn’t solely about reaching a satisfying career goal or having a certain amount of fame and money.  He obviously faced some personal demons that nobody can judge him for, and tried to find his happiness through drug use.  


Philip Seymour Hoffman should be remembered for what he accomplished during his lifetime, not the way that he died. His innate ability to act and become not just a character, but an entire being, has made his passing that much more sorrowful and left the world reeling at such a senseless loss of talent. Online reputation management through Centel Media™ would enable him to be seen for his talents and what he has given to the world, not his own personal sufferings, because that isn’t who he was.  He was a wonderful actor and gave much in his lifetime.  He deserves to be remembered that way, and his family and loved ones deserve his legacy to honored in a respectable and kind fashion.


Renee Miller,
Creative Writer,
Jonathan Wong,
Editor-in-Chief,


Friday, February 7, 2014

Reputation Management and Celebrity Blunders

Reputation Management is even more important for young high profile celebrities like Justin Bieber, and considering his recent DUI arrest, he should consider the reputation management services of Centel Media.

Part of growing up is making stupid decisions and regretting them later.  Everyone regrets things they have done as teenagers, but hopefully they were just embarrassing incidents and not life changing events.   It gets complicated when you are, for example, someone like Justin Bieber.  You make a stupid decision, deciding to go drinking and driving.  You get caught.  And suddenly your face is plastered all over the internet and instead of being the “it” boy, you are the “it” boy of public humiliation.  Companies that deal in online reputation management, like Centel Media™ offer services such as Negative Article Suppression, which would help help bury the many blogs and news articles getting on the hate-Bieber bandwagon.

In the light of such an over-the-top celebrity, people forget that this is an actual person.  He does things like poop.  He likes girls. Or boys. Whatever.  He leaves his dirty laundry out.  He even runs out of toilet paper.  It’s not fair that he gets judged more harshly and his bad deeds are known across the globe, but it is his reality.

Celebrity at such a young age has such a huge impact on personal growth.  Adolescence is such a trying time, and throwing worldwide recognition and public scrutiny complicates matters beyond a measurable number. This is why it is important that he has a supportive team of professionals at his service, to help him navigate his life in the public eye.  

One of the professional services that people forget about is online reputationmanagement.  It’s popular to make fun of the most recent celebrity mishap, and Bieber's recent one was a rather large one.  It’s front page news not only to popular celebrity blogs, but pretty much every reputable news website, ever. Why? Because people are interested. They like a juicy story.  This really isn’t fair to Bieber, as 900,000 other people are arrested for drinking and driving every year.

But what really isn’t fair is the fact that everyday, an average of twenty-eight people die as a result of intoxicated drivers. Sorry, dude. I’m sorry that you made such a bad decision, and haven’t had an effective support system to guide you in the right direction, but I am glad you were caught.  Nobody has the right to put others at risk in such a preventable, senseless way.

Renee Miller,
Creative Writer,
Jonathan Wong
Editor-in-Chief,



Thursday, February 6, 2014

The Air Force May Need a Parachute

The Air Force has found itself falling quickly to the ground due to an expanding scandal over a proficiency test. Negative articles are pouring in about the incident, giving a vivid example of the importance of having a parachute like negative article suppression to any business.


Earlier this month the Air Force found itself starting off the year in one of its biggest scandals yet. Just about every news source in both print and online have reported that multiple members of the Air Force were revealed to have been involved some way or directly cheated on a proficiency test for intercontinental missile launch officers. The test was conducted at the Global Strike Command at Malmstrom Air Force base in Montana and the number of the people involved seems to increase as time progresses.
Initially reports surfaced which stated that around 34 Air Force officers were implemented in the scandal, and as time past that number more than tripled to tally around 70. Now as the story unravels and more evidence is being revealed, numbers have shot to an astonishing 92 officers who may be involved in the scandal. Negative articles about not only the incident at hand but the Air Force itself, has been exploding all over the Internet.
In the midst of this scandal CNN reported that Air Force Secretary Deborah Lee James says she still feels “confident in the safety, reliability, and effectiveness of the nuclear mission.” However, James’s vote of confidence may have fallen on deaf ears amongst the shouts of the mass amount of negative articles flooding the media. Even the mighty United States Air Force is no match for negative articles. They may seem like a small problem for any business but they can actually damage even the most stable companies.
Top online reputation management company, Centel Media™ understands the importance of handling these kinds of issues immediately.  Negative article suppression is just one of the services our company offers to help repair or maintain your online reputation. Centel Media™ fights for you to be able to control your company’s image in the intimidating playing field of the Internet and negative article suppression is one of tools that helps them do that.
Our team of creative writers and professionals suppress negative articles by flooding the Internet with a massive amount of positive articles regarding your company.  Because of our actions, the results pages on mega search engines such as Google will display the type of information a prospective client should see regarding a business in light, not darkness. These results include your company’s official website along with any articles you may have created to assist your image instead of harming it. Your onlinereputation should be handled accurately by professionals who care about the success of your business.


Tia’Lavon Butler,
Creative Writer,
Jonathan Wong,
Editor-In-Chief,


   


Saturday, February 1, 2014

A&E's Duck Dynasty Fiasco

Centel MediaLove them or hate them, the Duck Dynasty and network A&E certainly have their hands full at the moment.


Homophobic and racist slurs? Check. Phil Robertson, the patriarch of the family of popular show Duck Dynasty was seen making these disparaging remarks targeting gays and African Americans, which led to the show's network host A&E suspending the man from the program. However, they probably didn't anticipate the reaction from the family members, who stood by Robertson and as of this writing don't want to move forward without him. This has put A&E in something of a trap, as they will stand to lose a lot if they cancel the show. At the same time, they as a network will lose credibility if they leave these remarks unchallenged, as they face the fury of civil rights and LGBT organizations.  Roberton has probably unwittingly single handedly made this a calamity for both himself and A&E. This especially affects the latter, who has become a target of negative criticism from conservatives and liberals alike.


From a modern perspective, what Robertson said was wrong. In the United States, there is supposed to be nothing wrong with speaking your mind. However, as a public figure (not to mention a believer of the Christian faith), saying things like this is just begging for people to dislike him due to intolerance because people know who he is. If his goal was to state his mind with the intention of getting people angry at him, he did his job proper.  And if he was thinking like a businessman, he would never have said the statements that he did.


A&E is at fault here as well for putting themselves in this position. If they knew anything about the Duck Dynasty family, they would know that they're very close knit and an attack on one of them would be considered an attack on all. Their decision to single out the only offender is probably something they're kicking themselves in the head right now. This has severely damaged their reputation in the eyes of both conservative and liberal thinkers alike.


Judging by Robertson's comments, he doesn't seem to mind offending a particular group of people. A&E, however, will probably be trying to fix this PR disaster. If you or someone you know is in a bit of a pickle like A&E is right now, Centel Media™ could very well be the answer to helping one recover from a mess like this one. As the leading onlinereputation management company, we have many products designed to counter negative publicity, maintain a positive image, and to make sure that this will never happen again to you or your company. Our products include negative suppression of critical articles, images, videos, reviews, the creation of social media web pages and optimization efforts for those pages, incorporating appealing designs of websites, publishing positive press releases, and the optimization of website traffic through Google AdWords and domain name registration. Don't let PR disasters ruin your organization. Let us help you fix the problem so you can get back on your feet.


Jonathan Wong,
Creative Writer,
Matthew Shaffer,
Editor-In-Chief,