With the proper approach, Twitter can be a great asset. No matter
what you may be using Twitter for, be it business or personal use, tweets
represent you in the public eye. Now, any tweet with the mention of you or your
business may generate more traffic, it can also bolster or break your
reputation. Handling your Twitter account with this in mind can change your
Twitter problems around and give your interests the center spotlight.
With the immense number of people on Twitter, there ought to be a
group of users with malicious intent regarding you or your company. What you
say via Twitter, no matter what is tweeted, can be accompanied by negative
reactions. Understanding this part of Twitter culture can help you be aware of
the consequences. The ability to hide those detrimental tweets will prevent the
spread of negative reaction revolving you and your interests. With these
obstacles removed, you are given the freedom to push whatever information you
desire to the public and allow positive tweets and retweets to be connected to
you and your Twitter page.
However, suppressing these negative tweets comes with a price.
While it certainly helps keep your interests on the front lines, it also
prevents you from getting a grip on what you've done that instigated the
negative reaction in the first place. This is where understanding the public's
view of you comes into play. Be sure to take the time to get a better
understanding of what the public thinks of you or your business and adapt the
necessary changes.
Negativity comes in many different shapes and sizes. Whether it is
through offensive language or hurtful opinions, tweets with negative elements
should be caught, identified and tracked so that further non-constructive
tweets can be curbed. Being notified in a timely manner when such tweets are
found can make an enormous difference in preventing further damage. Remember
that appearance means everything to you or your business's interests and any
destructive tweet could grow into a bigger problem if not dealt with.
It may seem like all of this is a lot and
incredibly difficult to handle alone, but online reputation management firms
like Centel Media™ can help with page design and promoting so that you can focus
on improving the necessary aspects you desire. With help in your Twitter
dealings, you or your company can focus on spreading out and reaching new and
exciting opportunities.
By Matt Shaffer,
Creative Writer,