Monday, June 17, 2013

Its Just Words They Can't Really Hurt

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We have all heard the various sayings growing up about words and if they can hurt you or not. While they may not hurt you personally, words can have an immense effect on your business.

Words can have a varying impact depending on who you ask, some may say words mean nothing to them and it is all about the action. Then you have those who feel words mean a lot and have the ability to change a persons opinion of something which can have a big effect. As a business owner it can be universally agreed that the words that are matched with your company should be in a positive light. Customers should never want to mutter anything negative about your company because you are providing them with the best product and customer service that there is. But what do you do when that is not the case and instead of good things being said about your company you come to find out that you do have some people saying negative things about you. How do you go about fixing your once positive reputation that now has a couple of blemishes on it. The first thing that may come to mind is defending yourself by responding back to those who have said negative things about you. While this may seem to be the way to solve your problem it is the worse thing you can do. Responding personally on any forum or comment section is a great way to devalue your brand and further create problems for your business. By responding you are inviting yourself to go back and forth with someone who might not even know what your business is but just enjoys the feeling of being on control. In fact most people who troll or leave negative comments about your business are not disgruntled customers but people who just enjoy trying to make your life miserable. But don't get it wrong you most likely will come across unsatisfied customers but those that are truly unsatisfied are more likely to call customer service to complain rather than some anonymous forum.

So what do you do when the negative bus is packed and the wheels are in motion. I have already explained one way of dealing with it and that one should be the last way of dealing with it. Another way is letting the bad press just blow over. While this one is better than the first the results are not that different, if you don't respond it makes you look like you don't care about your business and when your customers see that they will slowly start to look for other places for their business. The most effective way of dealing with a negative reputation is to hire a Reputation Management firm. A company like Centel Media™ would be perfect for your business and restoring its reputation. Centel Media™ ensures that anytime you are searched on any search engine only the most positive results show up first, giving existing customers and potential customers a piece of mind. When they choose to do business with you they are dealing with the absolute best.

A Welcome Addition.

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Companies that have stood the test of time have gone through numerous changes over the years. Some changes have been planned but a majority of the changes have been forced due to the world becoming more technologically advanced.

Some of our country's landmark companies have been around for hundreds of years with some dating back to the 1800's. How those companies have continued to exist and stay afloat during constant changing times, is a testament to their core values and most important knowing what the customer wants and finding out how to give it to them. A makeover doesn't mean disregarding your company's values or what it stands for but evolving with the times. In the 1800's you just had brick and mortar stores nothing else but as years progressed companies have had to find other ways to promote their business and keep making a profit.
Companies that go through makeovers are investing in their future and are ensuring that they are built to last in this ever changing business world. In today's business world making over your company can come in many forms but the most popular one is Social Media. Social Networking sites such Facebook and Twitter are arguably two of the most important and essential additions to your  company. Even if your not going to do a total makeover of your company you should implement Facebook or any other Social Media site into your business plan. As a business owner in today's world you should always be looking for ways to improve your company making sure you are giving your customers not just great service but an enjoyable experience. Often times owners change their companies with good intentions but the result is far from enjoyable, reason being there is a lack of communication. Without communication your customers will never fully embrace your new company look because a majority of them will not know anything about it. Situations like this have made adopting Social Media a must onto your business model, in this tech savvy world a situation like this should never happen. We live in a world where we have unlimited access to everything as a business owner you should take advantage of this opportunity to make sure you are communicating with all your customers.
For owners who feel they need a complete business makeover but are unsure where to go or how to begin, there are many options you have to choose from. The most popular one would be to hire a Reputation Management firm like Centel Media™Centel Media™ can provide you with web design, Social Media promotion as well as making sure your business keeps a positive online profile when searched online. Once in awhile a makeover is something that is needed for your company it can break the mundane atmosphere  and transform your company to the top of its respective sector. 

Saturday, June 15, 2013

Using Facebook For Your Business

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Business is an ever-expanding world that offers limitless opportunities to those that are willing to work for it.  As a business owner you simply want the best for your company and don't want to settle for anything less than that.

As a budding business you will be flooded with all types of existing businesses that want to help you build your business with you and claim to be the best at what they do. Some of these companies might be legitimate and some are not, but the best way to filter through of the madness is to research and find who really is the best out of the bunch. Creating your online business takes a lot of work and there are several steps you should take to get it rise from the crowd and stand out as the best. One of the first steps I would recommend you is hiring a very reputable Reputation Management firm to help you build your business. Your business is an investment and for the first five years it's your life, if you choose not to invest wisely in your business and your brand the long term returns won't be a nearly enjoyable as if you did. We live in a tech savvy world so your business needs to be properly promoted on Social Media sites like Facebook and Twitter. Having a great presence on Social Media is not only a good way to connect with your fans but in terms of business it can have an major impact on how far your company can reach its audience, whether it's domestic or global.


Having a reputation firm work with you in establishing your business is equivalent to having a silent partner. A Reputation Management firm such as Centel Media™would be a perfect match for any budding business or an existing business too. Centel Media™ helps not only with designing a webpage but registering your domain name as well as protecting your online profile which is the arguably one of the most important out of all the many wonderful things Centel Media™ does. Having an positive online profile can keep your company raking in profit a negative one can lead to more problems than you asked for. The best of the best is a company that stands out through its customer service and it exceptional products that will have a positive impact on your company for years to come, Centel Media™ fits that mold of being the best of the best.

Friday, June 14, 2013

How Protected Are You?

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When doing business anywhere other than the standard brick and mortar store you are in constant danger. Yes the internet can be a rewarding but if you're not careful you will fall prey to hackers and their traps.

As safe as we think our online businesses are there is always a weak spot in the armor and someones is slowly lurking waiting for the exact moment to expose your weakness. A cyber attack is not just your computer catching a virus but it can also be categorized as someone attacking your online profile via Social Network, forums or any other public space. Just when you thought that your business was safely protected you are now under attack from an unknown source and if you don't act fast that one source will get bigger and bigger by the day. Having your internet protected is not the only protection you should be investing in given today's advanced technology. Hackers know that we all have anti virus's set up so being able to infiltrate our computers will be tougher than before. But what about your business how protected is your business from hackers and trolls. Thats a question you must ask yourself but it's important to ask before someone answers that question for you ie: hacking your site or helping create a negative reputation, you must take proactive measures to protect yourself from any attack.

Taking preventative measures will not only save you time and money but you will have a piece of mind knowing that your business is being protected and you will be alerted about any attempted attack against your online profile. Where do you find this type of help you ask, well I personally recommend an Reputation Management firm like Centel Media™Centel Media™ not only protects your online profile but it alerts you when there is an attempted attack on your profile. That is just some of the benefits of having a well established Reputation Management firm work for you. Centel Media™ also helps increase your Social Network profile so you can continue to do promotion and keep your fans and customers involved with the company.As a business owner you must have protection that goes beyond the typical virus protection we have come to know,  technology is a little more advanced and requires some dirty work to ensure you are completely guarded against any unwarranted attacks.

Using Simplicity To Work For You

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Keeping it simple is easier said than done, but it is the simple things that may produce the best results and have the greatest impact on your business.

There are many ways to be successful in business, a little bit of luck, hard work,and perseverance are a few that come to mind but what is often overlooked are the simple things. The simple ways of business have been around for years and have continued to be the foundation to a strong business. Of course you can't use the methods that were used back in the 1800's, 1900's in fact using business methods from 25 years ago will get you nowhere, the game is too advanced to use those methods. But what you can do is capitalize on today's technology and use that to your advantage. Social Medis to me is that simple method in today's business world. If you can develop a decent following and cultivate a team that is dedicated to building your brand up through Social Media then you are in great shape. But as I said when I started this blog simple is easier said than done and if you are not careful with Social Media it can be a quick and painful death for your business. First off you must keep in mind that your professional Social Media account must be just that Professional!! The moment you accidently release any personal or private information out you might as well get your public relations team ready because they are going to have to do serious damage control. Make sure whoever is running your accounts are aware of this many businesses have found themselves in hot water because of this.

If you can manage to keep your Social Network accounts drama free then you are well on your way to complete business. Sites like Facebook and Twitter have proven to be major assets to businesses of all sizes and all sectors. For businesses who would rather hire a separate company to manage their Social Network profile that have the option to hire Reputation Management firms such as Centel Media™, who has a dedicated team that caters to keeping your profile positive. The simple things is what we often overlook but it is the simple things that if not used properly can cost you dearly. But when you take advantage of the simple things you will reap all the benefits and rewards it offers.

Pushing Through the Storm

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When the odds are stacked against you, how do you continue to move forward knowing that every step you are taking someone is trying to pull you back? Pulling through adversity can tell a lot about you as a person and is very important if you own a business in today's world.

When you make it to the top or are successful, you will attract your fair share of doubters, haters, trolls and any other unproductive name you can choose to label them. As a business owner, the odds are already stacked against you making it in this cutthroat business world and those who choose to degrade and damage your reputation just add to that storm. So, you have recently come under attack from a customer who has had a negative experience with you, and thus the storm begins. As a business owner, it can be overwhelming having to constantly defend your business' reputation. However, if you choose not to take the proper steps to correct those negative reports, you are doing more harm than good. Negative reports have now spread onto social media networks, which make it even harder to control, and the adversity continues to build. But, as a business owner, you have unintentionally signed up for this and you must now take control before it's too late and all your hard work is destroyed. Through adversity you can continue to operate, which is the best move. Becoming stagnant in the midst of a problem just gives detractors more confidence in knowing they are helping take your business down. While you are keeping busy with your day to day operations you should be looking into a reputation management firm that can help restore your online profile to the glory it was previously at before.

A reputation management firm such as Centel Media™ is very capable of helping you continue to push through adversity. Centel Media™ can help restore your online profile so when you are searched through Google or Bing, only the most positive search results show up first. With social media networks, Centel Media™ helps to properly promote your brand to a bigger audience. Using a firm likeCentel Media™ ensures that you are taking the best interest in your business and you want to succeed. While you are working to keep your business afloat on a daily basis, Centel Media™ is working to make sure your business continues to have a positive reputation.

Potential Employers are Looking at Your Online Reputation!


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Whether you are looking for a job or not, your future employer may already have an idea of who you are by simply looking you up on Google. This is why you must do your best to maintain a positive name about yourself on the internet. Some of the information online can be controlled and others cannot. Your resume for example is something that you can control as you decide what you want to be put in it, but social media profiles, purchase transactions, and website usage are examples of things that normally viewed without a problem. The most important thing to remember is that you want to build a respectable name on the internet. Posting pictures, comments that you believe are appropriate may be not be to employers. Pictures of you drinking for example is not something you would want your future employer to see as this builds a negative image about you. If your online persona is damaged you are going to have a hard time finding a job even if your offline persona is superb. Having the mind state thinking that nothing in the internet is private matter is a great way to go about this. Make a website entailing your credibility, accomplishments, etc. in order to help build your online persona. Posting articles, and having others recommend your articles is another great example on how to maintain a positive. It cannot be emphasized enough that an your online reputation is important, make the effort to maintain it positive.