Being a celebrity or a person of
famous status has perks that we regular people can only dream of. Whether it’s
going to fashion shows all over the world or VIP treatment at the hottest
restaurant in town, it doesn't get much better than that. As easy as it may
seem to get to the top one little rumor or claim can rapidly bring all the
special treatment to a standstill and leave you trying to repair your
reputation.
There seems to be two worlds, the world
that normal people live in and then you have the celebrity world which we will
most likely never live in but hey anybody can dream right. The job of a
celebrity is very hard if you ask me one must try and save face in both worlds
and not manage to get caught up in any type of scandal that can destroy your image
in both worlds.
Believe it or not your favorite celebrity
is a brand and that brand is represented every time they step outside into the
public eye. So it is in their best interest to make sure they are staying clear
and away from trouble if not the brand in which they represent becomes
diminished. The same path should be taken when it comes to Social Media
activity as well. Since the rise of Social Media there really hasn't been a day
where you haven't seen a celebrity being crucified for something the put on
Facebook or Twitter.
As I always state a person should never
get too personal when it comes to posting things on Social Media. No matter
what it is because often times when they do post things the words get twisted
around and then you have celebrities blaming the media for this
misunderstanding. One must understand that when you put something online 50% of
people will understand it in the context you put it in and the other half will
try and make a big story out of nothing.
When situations like that arise it is in
your best interest to have either a great PR team on standby or quickly hire
and online Reputation Management firm to help with beginning the process of
rebuilding your brand back up to respectability. These two options are very
necessary because as soon as your name becomes embroiled in some type of
trouble the online press will have a field day with you. Web searches to SocialMedia the first thing you will see is the bad not the good doesn't matter how
much money you donated or what good you did the bad is going to overshadow
that.
The best way to deflate the hype bubble is
getting a professional team or firm to help you. Doing this all by yourself
will take too much of your time and is not the best method because you might
feel compelled to argue back which is the worst thing you can do. Doing it the
right way ensures you that your brand will make it out and be stronger than
ever which can only mean success for your career.
The biggest people make the easiest
targets to hit. Protect yourself from all attacks that can diminish your brand.